Crypto Uptick in the US: March Sees a 5% Increase in Digital Asset Engagement

A recent survey by Deutsche Bank highlights a notable rebound in cryptocurrency usage within the United States throughout March, reversing the declining trend observed in the previous month. The uptake rate increased from 7 percent in February to a healthier 12 percent in March, reminiscent of the adoption levels seen in July of the preceding year. This rise comes after a consistent downturn that saw a peak of 14 percent at the study’s onset in 2023.

How Did Institutional Investment Influence the Crypto Scene?

The March resurgence is attributed largely to heightened institutional interest, with exchange-traded funds (ETFs) focusing on Bitcoin being a significant factor. These Bitcoin-related ETFs experienced net inflows totaling approximately $1.3 billion, suggesting a renewed confidence among institutional players who had remained hesitant during the early months of the year.

Marion Laboure and Camilla Siazon from Deutsche Bank underline the importance of March’s crypto use recovery, elaborating on the impact of Bitcoin’s renewed activity and the surge in novel investment products that eased market tensions.

According to the report, participation in the US crypto market began climbing again in March, spurred by institutional interest and inflows into Bitcoin ETFs.

Can Bitcoin Sustain Its Momentum?

Bitcoin’s valuation rallied, experiencing nearly a 9 percent increase in March, edging close to the $70,000 threshold, which partially recovered year-to-date declines. Despite this upward movement, current prices still trail over 20 percent from early 2026 figures and are far from its late 2025 all-time high above $120,000. Recent escalations toward $75,000 have been buoyed by diminishing geopolitical stresses and increased risk appetite among investors.

Although the market has rebounded, US anticipation of persistently high-interest rates and inflation driven by energy costs remain influential, keeping investors on edge. In the UK, crypto adoption decreased marginally to 9 percent, while Europe’s numbers remained unchanged at 7 percent, showcasing steadier trends.

– The sharp increase to 12% in US crypto usage in March marks a rebound in digital asset interest.

– $1.3 billion flowed into Bitcoin ETFs in March, signaling growing institutional involvement.

– Bitcoin returned to near $70,000, reflecting easing geopolitical issues and revitalized risk appetite.

Despite these gains, vigilance persists among investors with regard to Bitcoin’s price trajectory. Surveyed participants maintain a cautious outlook, anticipating a decrease below the $75,000 level by late 2026. Around 19 percent predict a range between $20,000 to $60,000, while 13 percent foresee a drop beneath $20,000, and a modest 3 percent believe in a return to $120,000.

What’s Keeping Bitcoin at the Forefront?

New findings underscore Bitcoin’s standing as the leading cryptocurrency among global investors, with approximately 70 percent of them holding Bitcoin. This rate significantly surpasses those for major stablecoins such as USDT or USDC. In the US, almost 69 percent of respondents still regard Bitcoin as the cornerstone of their investment strategy.

While men and higher-earning groups predominantly drive crypto adoption, growing interest from women and lower-income groups is emerging. In the UK, a notable increase among younger participants hints at evolving market demographics, reflecting the shifting landscape of digital asset engagement.